Moreland Energy Foundation Ltd. (MEFL)
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Project outline
I recently photographed 23 MEFL staff members, individually and as a group. MEFL wanted the photos to reflect their passionate and congenial personality and showcase their local area, including community spaces and the laneways and street art of Moreland.
I’ve previously worked with MEFL on several occasions to provide marketing and communication support. Key projects included developing annual communication strategies over three years, and facilitating workshops to identify priority areas of work, brand personality, etc. I have written media releases, proofread their annual report and determined ways to leverage the content for other mediums such as social media (and designed the graphics pictured above!). I also provided marketing and communication support for MEFL’s inaugural Spark Conference, developing the comms strategy, writing program copy and newsletter articles, social media promotion and the like.
MEFL are an independent not-for-profit organisation dedicated to tackling climate change and committed to accelerating the energy transition by empowering communities to take action. Find out more at mefl.com.au.